Louisiana Association of Fairs and Festivals

Caroline broke down social media in a way that’s actually doable—no fancy equipment or big budgets needed. In this presentation to the Louisiana Association of Fairs and Festivals, she shared simple tips and real-life examples to show how fairs and festivals across Louisiana can use platforms like Instagram and TikTok to attract more visitors. From short-form videos to easy content ideas, her goal was to make social media feel less overwhelming and a lot more fun.